Choosing a wholesale eco-friendly cat litter product over a traditional cat litter product has loads of benefits for your business and the end “user.”

Here’s a full guide on all you need to know about wholesale plant-based cat litters and what makes one brand a great choice over another.

The Rise of Eco-Friendly Cat Litter

The pet care industry has seen a significant shift towards sustainability, mirroring a broader trend across various consumer markets. Cat litter, a staple in pet care, is no exception.

Traditional clay-based litters, while effective, pose environmental concerns due to their mining process and non-biodegradable nature. This has led to a surge in demand for eco-friendly alternatives, driving innovation and diversification in the market.

Eco-friendly cat litter options now range from recycled paper and wood to plant-based materials like corn, wheat, and even coconut. These sustainable choices are designed not only to minimize environmental impact but also to provide excellent performance in odor control, clumping, and ease of use.

For wholesalers, this shift presents a unique opportunity. Stocking eco-friendly cat litter options can attract environmentally conscious customers, differentiate your product lineup, and align your business with a sustainable future.

Why Choose Eco-Friendly Cat Litter?

Dive into our breakdown of why an eco product is best:

Environmental Benefits

One of the primary reasons to choose eco-friendly cat litter is its reduced environmental impact.

Materials such as recycled paper, wood, and agricultural by-products break down naturally, reducing landfill waste and pollution.

Market Demand

The demand for sustainable products is on the rise, driven by a growing awareness of environmental issues and a desire for healthier living.

Consumers are increasingly willing to pay a premium for products that align with their values. There is a major shift towards eco products within the cat litter market whic is set to reach $6.92 billion by 2029!

By stocking eco-friendly cat litter, wholesalers can tap into this expanding market and meet the needs of a diverse customer base. This not only boosts sales but also positions your business as a forward-thinking and responsible entity.

Cost-Effectiveness

While some eco-friendly litters may come with a higher upfront cost, they often offer better value over time.

Many of these products are highly absorbent and long-lasting, meaning consumers use less litter overall. This can translate to cost savings for both the end-user and the retailer.

Versatility and Variety

Eco-friendly cat litter comes in a wide range of materials and formulations, each with unique properties. From lightweight, flushable options to highly absorbent, odor-neutralizing varieties, there is an eco-friendly litter to suit every preference and need.

This diversity allows wholesalers to cater to a broader audience and offer customized solutions. Providing a variety of eco-friendly litters can enhance your product portfolio and attract a wider customer base.

Brand Image

Aligning with eco-friendly practices can significantly boost your brand image. In an era where consumers are increasingly mindful of the environmental impact of their purchases, businesses that prioritize sustainability are in serious demand.

By promoting eco-friendly cat litter, wholesalers can enhance their reputation, build trust with customers, and establish themselves as leaders in the industry.

Environmental Impact of Traditional Cat Litter


Traditional clay-based cat litter, primarily made from bentonite clay, poses significant environmental challenges. The extraction process, known as strip mining, involves removing large areas of topsoil and vegetation, leading to habitat destruction and soil erosion.

Moreover, clay litter is non-biodegradable, resulting in substantial landfill waste.

The dust produced by clay litter can also contain silica, a respiratory hazard for both pets and humans.

Types of Plant-Based Cat Litter

Here are some eco products to consider:

Tofu Cat Litter

Tofu cat litter, made from soybean processing byproducts, offers a highly absorbent and biodegradable option. It’s soft on your cat’s paws and has natural odor control properties.

This type of litter clumps well, making it easy to scoop and manage. Additionally, tofu litter is compostable, making it an environmentally friendly choice for conscientious pet owners.

Corn and Wheat-Based Litters

Corn and wheat-based litters use the natural absorbent qualities of these grains to manage moisture and odors effectively. Corn litter is known for its high absorbency and clumping ability, while wheat litter benefits from its natural antibacterial properties.

Both options are biodegradable and compostable, helping reduce landfill waste. They are also gentle on cat’s paws, providing a comfortable and eco-conscious alternative to traditional clay litters.

Benefits of Wholesale Eco-Friendly Cat Litter

Honestly, the main benefits as a wholesaler to stocking eco cat litter are cost and demand. Here’s more:

Cost Efficiency

Purchasing eco-friendly cat litter in wholesale quantities offers significant cost savings for retailers and bulk buyers.

By buying in larger volumes, you can benefit from lower per-unit costs, which can improve your profit margins and offer competitive pricing to your customers.

Additionally, the reduced frequency of reordering and shipping can lower operational costs, making wholesale purchases an economically savvy choice for businesses looking to support sustainable practices while managing their budget effectively.

Market Demand and Consumer Preferences

The growing awareness of environmental issues has increased consumer demand for eco-friendly products, including cat litter. As more pet owners prioritize sustainability, offering eco-friendly options can help businesses attract and retain a loyal customer base.

By stocking wholesale eco-friendly cat litter, you align your inventory with current market trends and consumer preferences, positioning your business as a forward-thinking leader in the green products sector.

Meeting this demand not only helps your brand’s reputation but also contributes to a broader movement toward more sustainable living.

Why Choose SnappyScooper for Your Wholesale Needs

Here are a few reasons why you should choose us as your wholesale eco-friendly cat litter supplier.

Our Sustainable Manufacturing Practices

At SnappyScooper, sustainability is at the heart of everything we do. Our manufacturing practices are designed to minimize environmental impact while maximizing product performance.

We use eco-friendly materials and adhere to stringent quality controls to ensure that every batch of cat litter is not only effective but also kind to the planet.

Our production processes are optimized for energy efficiency and waste reduction, aligning with our commitment to creating a greener future. By choosing SnappyScooper, you support a brand that values sustainability as much as you do.

Customized Solutions for OEM/ODM Customers

SnappyScooper excels in providing tailored solutions to meet the specific needs of OEM and ODM customers. Whether you want to develop a unique product line or need customized packaging solutions, we offer flexible options to suit your business requirements.

Our experienced team works closely with you to understand your vision and deliver high-quality, bespoke products that stand out in the market.

With SnappyScooper’s customized solutions, you can offer your customers a distinctive and eco-friendly choice, enhancing your brand’s reputation and driving growth.

Wrapping It Up

If you are in the market for a wholesale plant-based cat litter product and want to chat with us about our range, reach us here, and let’s talk!

Established in 2012, Matchwell is the premiere supplier of pet treats throughout the EU, USA, Australia, and Southeast Asia Countries. Our products can be found in over 30000 retail outlets, making Matchwell a top 10 leader within the pet industry, customer includes Pets at home, Zooplus, Fressnapf, Rinti, and other large pet brands and retailers in the EU, USA and Australia…

Get In Touch
Get A Quote